How we work with clients
Most of the questions brands have when they first speak to us fall into one of three areas: what does the engagement actually involve, how do we stay involved over time, and what does it cost.
We run two tracks at once. Most partners only run one.
The most common mistake in market expansion is treating compliance and growth as sequential. First, get compliant. Then, once the infrastructure is in place, start thinking about revenue.
The problem with that approach is time. Getting a brand properly set up in a new market - VAT registration, EPR compliance, packaging and labelling, logistics partner, marketplace account configuration - can take months when it is managed step by step. If growth planning only begins once that work is done, you are looking at six months or more before any serious commercial activity starts.
We do not work that way.
From the first week of an engagement, we run both tracks in parallel. While the compliance and operational infrastructure is being built, we are simultaneously developing the marketplace strategy, mapping the product catalogue, identifying the right logistics structure, and preparing the listings and advertising framework. The moment the infrastructure is ready, the commercial operation is ready with it.
For brands recovering from a failed expansion, the same principle applies in reverse: we stabilise and rebuild the operation at the same time, rather than stopping everything to fix the foundation before attempting any growth.
The result in both cases is that you reach a properly functioning, revenue-generating operation faster than the sequential approach would allow.
What actually happens, and when.
Every engagement starts with an assessment. We look at what you have, what you are trying to achieve, and what stands between the two. For a new market entry, that means mapping the compliance requirements, the operational setup, and the marketplace opportunity. For a recovery or a scaling engagement, it means an honest audit of what is working and what is not.
From that assessment, we put together a sequenced plan. You know exactly what is happening, in what order, and why. There are no surprises about what is in scope and what is not.
Early Phase
8-12 weeks
The foundations: regulatory setup, logistics, account configuration, and the first set of listings going live.
Build Phase
3-6 months
Commercial momentum begins. Advertising goes live. Listings are optimised. Catalogue is expanded. Account health is actively managed.
Ongoing Phase
Long-term
Monthly and quarterly reviews, continuous optimisation, expansion into new marketplaces or channels when the timing is right.
The brands that work well with us are in it for the long term. They understand that building a proper marketplace presence - or recovering from a failed expansion - is not a quick project. The results come from consistent, well-executed work over time, and the clients who benefit most are the ones who come into the relationship with that mindset. We are not looking for short engagements. We are looking for partners.
What working with us feels like once you are up and running.
Scale With operates as an extension of your team. You stay involved in strategic decisions and approvals. We take responsibility for execution, issue resolution, reporting, and partner coordination.
Weekly
A snapshot report covering the key performance metrics - revenue, units sold, advertising spend and efficiency, account health. If something has changed or needs attention, it appears here first.
Monthly
A strategic review call with both founders. We look at what the data is telling us, what is working, what needs to change, and what the priorities are for the next period. This is where decisions get made.
Quarterly
A full business review covering the broader picture - progress against the original objectives, commercial performance, opportunities ahead, and any structural decisions about the engagement.
Day-to-day
We manage the account. If a compliance issue surfaces, we deal with it. If a competitor makes a move that affects your position, we respond. If Amazon raises a performance concern, we handle it.
That said, we are experienced operators and we understand that every business has different priorities, different ways of working, and different metrics that matter. The reporting structure above is what works well for most clients - but we work with you from the start of each engagement to define what good reporting looks like for your business and make sure it is genuinely useful rather than just something we send and you file.
How we charge.
Our primary commercial model is a percentage of gross revenue generated through the channels we manage, with a minimum monthly commitment.
That structure is deliberate. It means our incentive is the same as yours - to grow the revenue. We do not benefit from billing more hours. We benefit from the account performing. When you do well, we do well.
The minimum commitment exists because there is a level of work required to run an account properly regardless of the revenue it is currently generating - particularly in the early months of an engagement when the foundations are being built. The percentage of revenue reflects our long-term stake in the outcome.
For discrete project work - a CRM scoping exercise, a compliance audit, a market entry assessment - we use a fixed project fee. This suits engagements where the scope is defined and the output is a specific deliverable rather than an ongoing managed service.
We are straightforward about cost from the first conversation. If the numbers are not going to work for your business at this stage, we would rather know that early and come back to the conversation when the timing is right.
Which marketplaces do we work in?
Our primary focus is UK and EU marketplaces. That is where the majority of our current clients are operating, and where most of the brands we work with are building or growing their presence.
Within the EU, we work across Amazon's European stores - Germany, France, Spain, Italy, Netherlands, and others - as well as broader EU retail marketplaces depending on the category and the client's objectives. We handle the regulatory setup specific to each market, including VAT registration, EPR obligations, and packaging compliance.
Amazon US
For UK and EU brands looking to enter or grow in the American market, and for US clients where we are managing marketplace activity across multiple territories simultaneously.
Amazon Australia
We have active client work in the Australian market and are well-placed to support brands either launching in Australia or expanding from Australia into UK and EU.
The direction of travel varies. Some clients are entering the UK from the US or Australia. Others are UK-based and expanding outward. In some cases we are managing a brand's presence across multiple markets at the same time. If you are a brand operating in one market and looking to build in another, or working across several markets and looking for a partner who can coordinate across all of them, that is a normal starting point for us.
Questions we get asked early in most conversations.
If you have a question that is not covered here, the fastest way to answer it is a conversation. We are straightforward about what we do, what we do not do, and whether your situation is one we can genuinely help with.
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